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PR campaigns class promotes LLC’s with Dirty Double Dare

On April 7, 2013

The Marshall University public relations campaigns class is partnering with the Department of Housing and Residence Life to boost participation in the living learning community program.

The campaigns class is having a game-show styled event called, “Dirty Double Dare”, to get students excited and pleased about the living learning communities Marshall has to offer.

The event will take place Tuesday and any student is welcome to come participate.

“Dirty Double Dare” will be similar to the old game show, “Double Dare,” but will have a twist to it that will be explained at the event.

Students will get the chance to win restaurant gift cards and see roommates and friends put skills to the test.

Whitney Adkins, senior public relations major, said the event will shock students because there will be an unexpected twist involved.

“We are trying to recreate the old game show, ‘Double Dare,’ but we put a sexy twist on it and made this fun and lively for college students to enjoy and get excited about living learning communities,” Adkins said.

Living and learning communities are a group of students who share common interests and studies and are actively engaged in learning together and from each other.

This type of program is an approach to higher learning and has seen success at other college campuses around the nation.

In many campus LLC programs, it is very important and suggested by students that they get put into a community with others that share similar interests and class agendas as they do.

Anna Lafferre, graduate public relations student, said living and learning communities are a way to boost student’s grades, build resumes and get involved on campus with programs and events like this one.

“Usually, people try something out if someone else has told them it's fun, cool or beneficial in some way. I don't really think the word is out about how much fun and how important it is to live in an LLC. I can tell you this, had I had the opportunity to live in an LLC when I was in college, I would have definitely done it,” Laffere said.

Maribeth Smith, senior public relations major, said living learning communities have many benefits for students.

“Living learning communities let students develop a network of friends, improves grades, graduate at higher rates than others not in LLCs and also helps students find encouragement in similar goals with peers and faculty in their focus areas,” Smith said.

“Dirty Double Dare” will take place Tuesday at 3:45 p.m. in the freshman field behind the tennis courts.

Haylee Roberts can be contacted at


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