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All Good Festival brings four days of live music to West Virginia

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Published: Thursday, June 18, 2009

Updated: Saturday, September 19, 2009

Live music fans in the Appalachian and Mid-Atlantic regions will not have to travel far for a weekend of entertainment this summer. The 13th annual All Good Festival is set to quench the thirst of concert-goers over the weekend of July 9th-12th atop farmland known as Marvin's Mountaintop.

Situated on more than 300 acres of rolling hills with a natural amphitheatre, Marvin's Mountaintop has hosted the All Good Festival since 2003. Located in Masontown, W. Va., just a few miles east of Morgantown off I-68, the festival site is one of the most recognized on the festival circuit. Live music provides a backdrop for the convergence of cultures and peoples from all over the country while the festival also offers on-site camping and various vendors providing a wide array of exotic foods and apparel.

What started out as a gathering of less than a thousand fans and only a handful of acts has grown into a weekend that features close to 40 nationally touring bands and a draw of close to 20,000 attendees.

While many large-scale North American music festivals like Bonnaroo and Lollapalooza have decided to cash in on the boom of indie acts, All Good has favored a lineup relying almost entirely on the improvisational talents spawned by the eclectic nature of the 'jam' scene.

"The passion of the 'jam' crowd keeps them coming back," said Walther Productions Publicist Dave Weissman. "The performers, artists and bands are the type of musicians who, even if they've played the festival before, will completely mix up their show and set lists so each performance is unique. These are the kinds of bands that this crowd enjoys and Walther Productions knows its fans and patrons very well."

Weissman also said that the promoters opened an online poll this past winter for fans and potential attendees to vote on which artists they would like to see play at this summer's festival.

Taking fans into consideration even further, Walther Productions does not want to make fans choose between bands playing on different stages at the same time. Unlike most other music festivals, All Good boasts the luxury of allowing fans the opportunity to not miss one second of any band that performs over the weekend.

"While there are nearly 40 bands on the billing, there is only one band performing in the concert bowl at all times, so fans can actually see every band listed on the billing and every one they've paid to see. This provides nearly non-stop music from noon until about 4 to 5 a.m.," said Weissman.

Advanced tickets to the 13th annual All Good Festival are $139 and are available online at www.allgoodfestival.com. Tickets will also be available at the gate for $165.

For festival-goers looking for an upscale experience, the All Good Festival offers the 'Even Better VIP' package which includes an exclusive viewing and camping areas with premium site-lines, an "Early Arrival Ticket" for Thursday admission, private air-conditioned bathrooms, private showers, premium camping overlooking the main stage, Festaxi shuttles and exclusive All Good merchandise. All of these amenities and much more are available for the advanced rate of $379.

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